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December 21, 2023
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Google Analytics 4: Revolutionising Data Analysis for the Future of Marketing

Google Analytics 4 (GA4) is the new version of Google's data analysis platform, designed to offer users a more comprehensive and integrated view of their online activities. With GA4, Google…

Date: May 14, 2023

Marketing management: what are the 5 key factors?

Marketing management is defined by the American Marketing Association as a social process involving individuals and groups in the creation, supply and exchange of valuable products and services. At the…

Date: April 28, 2023

Marketing Management: Key Concepts and Strategic Objectives for Business Success

Marketing management is a fundamental concept in the world of business and communication and plays an essential role in achieving an organisation's objectives. But what exactly is marketing management? In…

Date: April 28, 2023

10 Chrome extensions that will simplify your life

Want to make your online life easier and more productive? Then you need to know these 10 Chrome extensions. From correcting grammatical errors to to-do lists, these Chrome extensions will…

Date: April 28, 2023

Brand & Web 3.0: challenges and opportunities

With the increased use of technologies such as blockchain and the Internet of Things (IoT), Web 3.0 is becoming increasingly important for brands seeking to stay abreast of technology trends.…

Date: April 28, 2023

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